thermal

A private release studio for independent artists. Drop a finished track and Thermal reads it on the device: tempo, key, loudness, length and the energy arc.

From that read it makes what the release needs. Clips are cut on the song’s own bars. The cover is seeded from its measurements. The pitch and bio say only what the read or the artist can stand behind. Then come a press page and a release clock.

Thermal reads a finished song on the artist’s device and makes the release around it: the clips, the cover, the words, the pages and the clock.

It is built for the artist with no publicist, and for the managers and small labels beside them. It is the instrument between a finished song and the people who decide.

what it never does

• It never makes music.
• It never sends, posts or submits anything for the artist.
• It never ranks one artist against another.
• It never invents a fact, a quote, a number or a collaborator.

Text tools write from an artist’s profile. Video tools upload the song and charge per clip. Thermal does both jobs from the song itself, on the device, with a receipt for every claim.

made from the song

Cuts land on its bars and looks are seeded from its measurements. A render on the device costs Thermal nothing, so making stays free. When the artist wants a generated scene, it is made from their brief and their own pictures, and it sits under the song’s own type and timing, so the take is still the song’s.

a receipt for every line

Each claim traces to a measurement or to something the artist supplied. Other tools promise copy that sounds like you. Thermal’s copy checks out.

the artist sends

Thermal drafts and never sends. As inboxes fill with machine-written pitches, Thermal stays on the side of the person reading them.

human by construction

Thermal never makes music, and every read starts from a real master. That is the proof gatekeepers now look for.

table stakes

Ship these well and never lead with them: bios, captions, press releases, release plans and calendars, and generic AI covers. Every tool and every chatbot has them.

Five words carry Thermal in public. Everything else stays inside the studio.

a release, start to finish

1. Drop the track. The read lands in seconds.
2. Make the first take, free, on the device.
3. Write the kit, every line with its receipt.
4. Publish the page.
5. Run the clock. The artist sends each step from their own accounts.

the sandbox

After the first take, Try on this song opens three treatments side by side: the Visualizer, a lyric overlay and scored motion. Previews render on the device. A paid render names its price, its wait and its refund before it runs.

The sandbox grows in one direction only: deeper into the song. Next come downbeats and sections found on the device, a hook finder that picks the best fifteen seconds, and a month of posts made from one song and dated on the clock. No new rooms or tabs. The one tile added since v7 is Design, which opens the editor.

the editor

Design opens a full-screen editor on Create: layers the artist places by hand (the song’s visual, type, their own images, the cover, shapes), an inspector in the format’s real pixels, and one design that resizes to every format. A beat timeline sits under the canvas, so each layer’s entrance lands on a beat or a bar of the song. It is the place an artist takes control: the makers start a take, the editor finishes it.

scenes

A scene is a still or a clip a model made for this release: a cover at full size, or a short clip that can start from one of the artist’s stills. Scenes sit under the release pack, Canvas and the teaser, with the song’s light, grain, title and words drawn on top on the beat. The director can plan a take on a scene and suggest one to make, but nothing is spent until the artist picks the model and sees the price. Every scene is picture only and labeled as AI-made.

Ten rules. They hold for every surface, every plan and every model.

1. The track never uploads. Measurement and every free render happen on the artist’s device.
2. Thermal never makes music. It makes things from the artist’s song, never a song.
3. Every line has a receipt. A claim traces to a measurement or to something the artist supplied. A line without one does not print.
4. Thermal drafts. The artist approves and sends. Working draft, hold and approved belong to the artist. AI cannot approve, and Thermal never sends, posts or submits.
5. The verdict is private. Heat is shown to the signed-in artist only. It is never public, sorted or compared.
6. AI is disclosed. Generated images and video are labeled in the library and at export, and carry a machine-readable mark. The artist is told when a store’s AI tags apply. A generated picture is picture only, starts from the artist’s brief and their own images, shows no one but the artist and only with their consent, and never imitates a named living artist.
7. Proof is the artist’s. Tour dates, credits and links are entered by the artist. Thermal never calls anything verified.
8. The price comes first. Any paid step names its cost, its wait and its refund before it runs.
9. The work leaves with the artist. Everything exports as PDF, DOCX, ZIP, CSV and Markdown, in files that work without Thermal.
10. Proof before product. Features ship when they are ready and when artists ask for them, not on a date.

Direct and a little dry. Short declaratives, measured facts, plain nouns.

Thermal calls a developing song developing. It never mocks an artist, only the hype written about them. Lowercase is welcome. When a fact is missing, the sentence leaves it out.

every line, with its receipt

how a pitch reads

• It is read in five seconds, so it says one true thing first.
• It carries one proof: a real number or a real line of press, never both invented.
• It uses the voice the artist marked as theirs.
• It has no superlatives the artist cannot source.

words we use

words we do not

copy law

No em dashes. No exclamation points. No emoji, and never the flame. Energy is a measured quantity, never a feeling. Generated prose passes the copy guard before it is saved.

Dark first. Evening for marketing, the studio ground for the app, paper for every light surface and print.

the measured scale

Heat is a scale for real values only. It never paints a button, a heading or a public page.

type

one face

Hanken Grotesk, 400 to 800, for language and numbers alike.

numbers

Numbers use tabular figures with a slashed zero, so measurements line up and read as measured.

labels

Labels are uppercase, tracked, and at least 200 weight lighter than the value they name.

motion follows the song

Motion in Thermal comes from the music: beats, bars and the energy arc drive every Visualizer look (Ember, Rings, Grain, River, Breathe) and every cut. Nothing loops for decoration. Reduced motion is honored everywhere.

imagery

The artist’s own photo and type come first. Generated images appear only when the artist asks, labeled as AI in the library and at export.

marks and motifs

the mark

A heat scale in line work, with the Martori gate beside it.

the grain

A track compared to itself, in place of a waveform.

the print

A story-size specimen card with no link and no code.

Free makes, paid writes. Plans buy more kits, never a better verdict.

Prices and allowances as listed on thermal-ai.app/pricing, October 14, 2026.

the studio

Thermal is on Martori’s platforms line: a tool sold to working artists.

martori studio

Thermal is the proof piece for music clients. A label, manager or venue can commission a release built on it.

nashville

Thermal’s first artists are local, and Nash Hat is a natural home for their show pages.

the first law

Build to be outgrown. An artist leaves with everything Thermal made, in files that work without it.

The measure is a send. An artist sends or posts something Thermal made within 48 hours of their first read. Praise is not the measure.

• The first ten artists are met in person, in Nashville, and the first read is done together.
• Lead with the free visual: bring a finished song, leave with three clips.
• The free tools are the front door: BPM and key, tap tempo, the Camelot wheel, de-slop a bio and the Spotify pitch counter. Each ends with one offer: drop the song, get a clip.
• With the artist’s permission, the work markets itself. A clip made for a founding artist is a post for Thermal.

Tensions this edition records instead of hiding.

one face or two

Studio canon allows Hanken Grotesk alone. The live studio still sets measurements in IBM Plex Mono, under a July 28 product decision. Until it is ruled, new surfaces use Hanken with tabular figures, and the mono is not extended.

the unit word

The site says kits, runs, readings and sessions for overlapping things. This edition proposes one word, kit, for every written run, and read for the free measurement.

the midnight theme

It carries cool tones this book bars. It stays until a dedicated restyle.

the allowances since approval

Added October 14, 2026. A product decision dated the same day as this edition changed the plan ladder after the table in 07 was set. The live pricing page now reads: Free, every read and 5 kits a month, reset on the 1st, then $1 a kit; Solo, 50 kits a month. Prices, and the Pro and Label allowances of 150 and 400, are unchanged. The live page now counts in kits throughout, which is the unit word this edition proposes. The table in 07 now matches the live page.

generative first

Added October 14, 2026. On October 12 the owner asked for more genuinely generated pictures and video, and the makers now open on the newest generated scene when one exists. That leans against two lines in this book: making stays free, and generic AI covers are table stakes. This edition rules on it this way: the free path on the device stays one tap away and is the only path until something has been made; a paid scene names its price, its wait and its refund first; and a generated scene is never the only way to finish a take. Whether generation becomes something Thermal leads with in public waits for proof that the scenes are good enough, measured on real releases.

posting from connected accounts

Added October 14, 2026. On October 11 the product added Put it out: once an artist connects their own SoundCloud, Instagram, Facebook, TikTok or YouTube, Thermal can upload or post to it when the artist presses a button that names the file, the account and who will see it. Nothing posts on its own, and each place stays off until Martori switches it on. The product records this as reversing, for connected accounts only, the track never uploads and Thermal never sends or posts. Rules 01 and 04 of the contract, and what it never does, stand as approved until the next edition rules on it.